I am pleased to meet you through the Jingkelong network. Firstly, on behalf of all the staff of Jingkelong, I would like to express our sincere gratitude to all of our friends who have been continuously support and assist the development of Jingkelong, sincere regards and blessings to consumers who have affection for Jingkelong for many years.

Looking to the past, we are filled with emotion. Jingkelong developed into existing scale from the intense market competition during the historical trend of reformation is because of continuously exploration of operating idea, management pattern, innovation of governance hierarchy. Transforming from the cabinet model sale by traditional non-staple food shops to modern supermarket chain operations, from single shop operation to consolidated purchase, distribution, sales by the Company, from a state-owned enterprise to a state-controlling limited company with multi-investments, then reformed as a state-controlling joint stock limited company and listed on the GEM Enterprise Market of The Stock Exchange of Hong Kong Limited in September 2006.

In front of opportunities and challenges, after our unremitting diligence, adopting low cost, low end, high grade operation commodities, emphasizes the operating idea of “customer first, honesty top”, continuously in enhancing enterprise core competitiveness, steady growth of sales revenue in recent years, the profession status unceasingly promoted, the most important is obtaining the recognition and support from general consumers.

Looking to the future, we are filled with confidence. Jingkelong will rely on its network information and modern logistics technology in continuously enhancing the enterprise core competitiveness. Based on the development strategy of “to strengthen its foothold in Beijing, to expand into northern China, to radiate to the whole nation”, relying on the brand superiority of Jingkelong, pursuing in innovation of formats, speeding up development, gradually establishing Jingkelong as a large-scale network chain operating brand enterprise.